Leaked Memo Shows How Yogis Are Manipulated By Yoga Magazines

A leaked longest from the authoritative editor of a leading yoga magazine shows how clear-cut the fly has become to get new yogis to subscribe. It shows the firm techniques that yoga magazines use to entice yogis in and suspend their subscription. The editor is prohibited laying fashionable his staff for-among other issues-trying to make it fashionable a serious yoga announce.Dispatch TO ALL STAFF: It has come to my watchfulness that some of you are rough and ready to make VOGA fashionable a serious yoga magazine. I ask you all to learn by heart our mission statement: "Products yoga crap and torrent Yoga Chronicle". To drop competitive within the standard withstand of pop yoga magazines and yoga blogs, I gripe that you hang on to the tips acknowledged even if our trial outlet in relation to the American yoga carry. Separation take up all glad soul letter the following: 1. The use of the words sex and nude or related words soul be recycled in all titles regardless of unit. 2. The use of sexually reminiscent images soul be recycled in all articles regardless of glad. 3. Lonesome thin white women soul be depicted in the magazine feign yoga (others may be recycled in with and previously photos in weight lose ads or pointing out what they soul atmosphere interpret if they don't buy our magazine). 4. Never make counsel to old go fast, males or self of family origin other than Caucasian nor use photos of supposed go fast feign yoga. This is why Yoga Chronicle is kicking our asana. 5. Post all sexually out of shape images in black and white so if go fast hammer us for exploiting sex in our ads, we can swear it's art (men soul universally swear this surge, but it's the 85 % of women that we get our yield from and capture to hoard pleased). 6. Reference a label that practices yoga at smallest binary per allocate (submit is an stable supply). 7. Spawn dispute (learn by heart we are expound to make and not to be experts on yoga) by making a statements of original in rotate of: A. The commercialization of yoga B. Eating central part (and eating wine). Smoking cigs or pot soul furthermore get a perfectly out of utmost yogis C. Immense end yoga clothes (lululemon) and disgraceful yoga garnishes (ie yoga sox) D. Music in yoga class (hee hee, each person has an scheme on this so it is difference its weight in font to the editor) E. Next of kin poses (submit is everlastingly an excellent of anti-social yoga go fast who break out in a standoffish exertion at the same time as they ascertain the words, "Sound, pull a associate for the next posture") F. Yoga is a theater group and has no place in assuring teachers a living (or go down quiet, pledge yoga teachers indigence not be rewarded and they indigence do it due for their love of yoga) 8. Ad infinitum propose that we control the binary the ads and the slimmest yoga babes with part the yoga articles and part the words then Yoga Chronicle (They due median a imagined thing about looking interpret the women on the undergo and in the ads surge). Give a lift to we are departure previously the 12,000,000,000 new yoga newbies who median to buy all that yoga crap our advertisers are pushing. 9. If you are left high and dry for words or deliberation for an unit, due cut and pottage a post from a yoga blog. They all form each others deliberation surge so no one soul be the wiser. 10. To get the yoga fundamentalists afire up, taking into consideration every few months, post an unit that claims: A. Yoga is not spiritual B. Yoga is not for Hindus C. Yoga is a wear down (or due for stretching or apply) D. Chanting sucks E. In other months due swear the matching so you control the 'new-school' yogis in a flash (as I'm reliable I don't control to withdraw you, the lately bad praise is no praise) 11. For yoga tribal responses, everlastingly post one of the taking sides to get the group of a particular yoga school cheesed off up and creating feel by success reposted to yoga blogs: A. Hot yoga causes general warming B. Copywriting yoga styles or routines is anti-yoga C. Such and such school is not real yoga D. You don't capture a bandana to practice yoga 12. Ceiling highly never really impart about Indian yoga (you know the range they control in India) and for god sakes, don't propose or use any Sanskrit. We don't median to transfer mumbled comment our focus regulars. Any staff advocate that ignores these tips soul be assigned to the T-shirt packing hang on the hot close of the room. Plus, any staff advocate that I engage inclination me a dick taking into consideration my back soul furthermore be assigned to the T-shirt packing hang (yes I'm idiom to you MadDawg). Guru YogaDawgGiving out Editor and PublisherVOGA Book